WEDDLE’s Research Factoid

WEDDLE’s Research Factoid

WEDDLE’s Research Factoid

We recently asked the visitors to the WEDDLE’s Web-site to tell us how many times per month they visit an employment site on the Internet. A total of 1,063 people participated in our survey. Here’s how they described their job board usage patterns:

  • 35% visited a job board 13+ times/month,
  • 20% visited such sites 5-8 times/month,
  • 18% visited them 2-4 times/month,
  • 17% visited job boards 9-12 times/month,
  • 8% visited these sites 1 time/month, and
  • 2% said they visited job boards 0 times/month.
  • What the Findings Mean

    Many people-including those who aren’t actively looking for a job-now visit job boards as an integral part of their experience on the Web. Today, a job board is as normal a destination online as a news or sports site for over half of the workforce. Indeed, 98% of the respondents to our survey visit an employment site at least once a month.

    Regular usage, however, does not necessarily mean that those visits are providing the assistance and support you deserve. As with anything else, there is a right way to use job boards and all of the other ways you can use them that will waste your time, effort, and in some cases, money. For an active job seeker, using employment sites inappropriately can keep you from finding your dream job, and for those who are just keeping an eye on the job market, it can slow and even stall your career advancement.

    No less important, job boards are not a panacea. They will not cure out-of-date skills or a track record of poor performance. They are also not a substitute for all of the traditional methods of job search-checking print classifieds, networking, going to career fairs, and contacting employers directly. Rather, they are best used as a n augmentation resource that will enhance your probability of success in the job market.

    Bottom line: To get the best results, use job boards regularly and wisely. That means:

  • Shopping smart. Make sure that you identify and evaluate a wide range of alternative sites and pick the ones that are most likely to work best for you. Use at least two general purpose job boards-sites that serve all professions, industries and locations-and three niche job boards-sites that specialize in a specific occupation, industry and/or location.
  • Taking full advantage of the site’s resources. Certainly, you should search the job database for openings of interest to you, but don’t overlook the discussion forums or bulletin boards where you can network with others online, the job agent which will e-mail you whenever appropriate openings are posted on the site, and the news and other information that can help you better plan and direct your career.
  • Reevaluating your choices periodically. Job boards change and so do you. Their capabilities and features evolve as do your career aspirations and needs. Therefore, the biggest threat to your realizing the full potential of job boards is habit. It’s important to review the sites you regularly visit to make sure they are still effectively serving your interests and to evaluate the capabilities of new sites or those that have just come to your attention to determine whether they might provide better support.
  • Since 1996, WEDDLE’s has been surveying both job seekers and recruiters on the Web. We’ve amassed hundreds of thousands of data elements probing:

  • what they do and what they don’t do,
  • what they like and what they don’t like,
  • and most importantly,

  • what they think works best.
  • To add your insights and opinions to our research, please visit the Polling Station at the WEDDLE’s Web-site.

    Section Two: From WEDDLE’s Archive

    Peter Weddle has been writing columns for his own newsletter and for the Interactive Edition of The Wall Street Journal since 1999. The following column has been drawn from that work and updated for 2006. You can also find many of Peter’s tips and techniques in our book WEDDLE’s WizNotes: Finding a Job on the Web.

    Always Be Prepared

    Good jobs come and go quickly these days. Great jobs come and go at warp speed. Recruiters are under intense pressure to find the talented people their organizations need and get them hired. Fast. Therefore, one of the most important strategies you can use for dealing with today’s jack rabbit-like job market is to be “interview ready” all of the time.

    What does that mean? Make sure that you are always prepared for that first contact with an employer, whether it is a telephone call or an e-mail message from one of its recruiters or the chance to apply for an opening you’ve just seen advertised or just heard about from a friend. You aren’t delayed by having to throw together a resume. There’s no hemming and hawing while you try to remember what’s going on in your industry. And, there’s no embarrassed silence while you try to cover up the gaps you’ve let emerge in your professional knowledge.

    Look at it this way: recruiters have thousands of applicants sending in their resumes every day for openings with their employers. From their perspective, they have the pick of the crop, and human nature being what it is, they believe they can now be more selective than ever. For your part, this situation guarantees that the competition for any job will be intense, and the competition for the best jobs will be off the charts.

    How will recruiters sort winners from losers? They’ll look for candidates who have state-of-the-art skills in their career field and are up-to-date in their industry and the business world, in general. In addition, they will expect those candidates to demonstrate that professional knowledge and business awareness from the very first nanosecond of the recruiter’s very first contact with them and continuously thereafter. That’s the definition of being prepared in today’s job market.

    I know that’s a big challenge; sure, you have other things to do. But, continuous preparation is the single most important step you can take to set yourself apart from others who are also looking for a new or better job. How can you achieve such unflagging readiness? That’s where the Internet comes in. It offers a myriad of ways to help you get ready and stay ready for whatever opportunities may come along. Conveniently. And, with the best return on your investment of time and effort.

    Here are some suggestions to get you started:

  • Take college courses and training programs online. e-Learning or education accomplished online has expanded dramatically in the last five years. Today, over 2,000 institutions of higher education, ranging from Alaska Pacific University to Cornell University and Duke University, offer online instruction. You can earn an Associates, Bachelors or graduate degree in a wide range of subjects as well as certification and continuing education credits in those fields which require them.
  • Read the journals published by your professional association. Joining the national association in your field enables you to tap into the wealth of news and information such organizations normally provide in their publications. Increasingly, you can receive and/or access these journals and magazines on the Internet, saving you time and ensuring that your awareness of issues and trends is up-to-the-minute.
  • Check the news feeds at business and other media sites. Use the major television and cable networks (e.g., CNN, MSNBC), business publications (e.g., Bloomberg Financial News, The Wall Street Journal), newspapers, and your Internet service provider. The key, here, is to develop a routine. Find the sources (yes, you should use more than one) that provide you with the most interesting and useful information, and then visit them daily or, better yet, have them send the information to you via e-mail, RSS feed or podcast.
  • Study the press releases of major employers in your industry. Make sure you know which organizations and individuals are the key players and what they’re up to. Certainly, you can visit specific corporate sites and find a wealth of information. To gain a broader perspective, use a browser (e.g., Google, Yahoo!) to see what business analysts, columnists and others in the media are saying about the organizations. Before reading a specific article or document, however, evaluate the author. Professional journalists must adhere to established standards of accuracy and fairness, but unfortunately, not everyone writing on the Web is a professional journalist.
  • Dream jobs don’t stay open for long, so it’s important that you are always “interview ready.” That’s tough to do in today’s busy world, but the Internet can help. It brings news, information and important developmental opportunities right to your desktop, wherever that may be. Take advantage of these resources, and you’ll ensure that every first impression you make with a recruiter is a good one.

    Thanks for reading,

    Peter

    P.S. Remember what you learned in kindergarten: It’s nice to share. Don’t keep WEDDLE’s to yourself. If you like our newsletter, please tell your friends and colleagues about it. They’ll appreciate your thinking of them. And, we will too!

    Section 3: News You Can Use

    CollegeJournal.com, from The Wall Street Journal, reported that a growing number of employers are now using assessment tests and other instruments to evaluate employment candidates. How should you react if you find yourself facing one of these tests? The site offers the following tips (with some embellishments from me):

  • Curb your antagonism. Think of the test as a way to “strut you stuff” and let the employer know just how good you are.
  • Clear your schedule. Find out how long the test will take and make sure you don’t “cramp your style” with overlapping commitments or interruptions.
  • Exercise your brain. Take a few “practice runs” before you sit down for the actual test. A number of Web-sites offer free assessments that can help you get comfortable with the way they’re conducted.
  • The Institute for International Economics released its findings of a study of service workers who lost their jobs in 2004. It discovered that “tradable” industries-those that can be performed as easily overseas as in the U.S. (e.g., data processing, insurance claims processing)-suffered a drop in earnings that was equal to that of workers in the manufacturing industry who lost their jobs the same year. Both experienced a 21% decline in income when they were finally reemployed. In contrast, workers in “nontradable” industries-those that cannot easily be performed overseas (e.g., teaching in elementary and secondary schools, barbering) saw a much milder 12% drop in earnings when they returned to full time work. What does it all mean? If you’re in transition and considering a different industry or career field, assess the portability of the work it provides. No one has a perfect crystal ball, but it’s likely that the more tied the work is to a specific location or set of customers, the less likely you are to suffer an income debilitating job loss.

    Management Recruiters International released the results of a survey that determined who gets the most credit in corporate America: the early bird or the night owl. It turns out that those who arrive early and put in extra hours before the workday officially begins get less recognition for their diligence than those who stay late and toil on after the workday has ended. While doing extra work at any time may help to advance your career, early birds received fewer promotions, raises and other benefits from their efforts than did the night owls. So, if you are going to put in some extra hours, do so later in the day when your contribution is more likely to get the recognition it deserves.

    WEDDLE’s announced the Fall/Winter schedule for its widely acclaimed seminar on how to find a dream job on the Internet.

    Called How to Look for a Job on the Web … and Still Look Like a Winner, this special program will be presented by WEDDLE’s Publisher, Peter Weddle and includes an extraordinary array of helpful tips and useful techniques for finding a new or better job on the Internet. You’ll learn:

  • how to job agents effectively,
  • where to find interview questions in advance,
  • how to network online,
  • which sites have the best jobs for you,
  • and much, much more!
  • The seminar is presented as an audio conference with supporting course materials. In other words:

  • the audio portion of your program will be delivered via toll free telephone to your location. There’s no need to travel to some distant hotel or training site.
  • the PowerPoint slides for your program will be e-mailed to you in advance. That way you have a permanent copy of the training materials so that you can refer to them during the program and after it. (If you don’t have PowerPoint on your computer, the materials can also be sent to you in a Word document.)
  • The seminar will be held on the following dates:

  • October 10th
  • October 23rd
  • November 15th
  • November 29th
  • All programs begin at 11:00 a.m. EST, 8:00 a.m. PST and last for one hour.

    Each program must have at least 10 registered students to be conducted. So, sign up now for the course date you want and then, talk to your friends and colleagues and get them to sign up, as well. That way, you’ll get the program date you want, and they’ll get the information they need to find their dream job on the Internet!

    This is a rare opportunity to hear from one of the job market’s real gurus, so reserve your seat right away. Call WEDDLE’s at 317.916.9424 today.

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